Attash Durrani Introduction:

Attash Durrani was born on 22nd January 1952 in Sahiwal, Punjab, Pakistan. He is currently satisfying in as Project Director, Center of Excellence for Urdu Informatics, National Language Authority, Pakistan. Attash Durrani’s Birth name is Atta Ullah Khan. Attash Durrani was a writer, poet, linguist, researcher, critic and author, educationist and gemologist. He wrote over 275 books and app. About 500 documents in the Urdu and English Languages. Attash Durrani did his PhD. in Urdu Language in 1991 from the University Oriental College, Lahore. His significant commitments incorporate improvement of research and Localization Style guides, curricula, glossaries and other standard instruments, Urdu Code Plate and keyboard, Urdu Informatics Linguistic Aspects, localization and Transliteration for computers, M.T. recipe and Ghost Characters Theory ^[1].

 Attash Durrani Education and Contributions:

Attash Durrani a writer did his PhD. in Urdu Terminology in 1991 from the Academy Oriental College, Lahore. His significant commitments incorporate advancement of Research and Localization Style guides, Curricula, Glossaries and other standard instruments, Urdu Code Plate and Keyboard, Urdu Informatics Linguistic Aspects, Localization and Transliteration for Computers, M.T. recipe and Ghost Characters Theory ^[1].

Attash Durrani Writer of Books:

He wrote over 170 books, 350 papers and 125 encouraging units in the English and Urdu language. His distributions are in Urdu Language and Literature, Literacy, Urdu Informatics, Research, Dictionaries and Terminologies, Bibliographies and Encyclopedias and so on ^[1].

Expert for Urdu Language:

He is a Curriculum and Textbook Development Specialist for Urdu, Literacy, Basic and at all the Higher Education levels and Urdu Informatics ^[1].

Attash Durrani Expertise in Urdu Language:

He had recorded in INTERNATIONAL WHO’S WHO in Translation and Terminology (1995), distributed by: Union Latane; Info term; INTERNATIONAL Where + How, and Pretorius. He had additionally recorded on the LINGUIST List. They reference his qualifications as an Expert in Multilingualism in International Directory of Multilingualism, Union Latane Paris (2007) ^[1].

Awards:

The Chief of Pakistan gave the National Civil Reward: “Tamgha-e-Imtiaz” for his commitments in the fields of Literature and Urdu Informatics, on the fourteenth of August, 2010 ^[1].

Renowned Books:

His Books “Iqbal ka Encyclopedia” and “Pakistani Urdu” had celebrated. He is an etymologist chipping away at Language Planning, Development, and Policy for Urdu and Pakistani dialects ^[1].

Localization Guru of Pakistan:

His important promises incorporate improvement of Urdu Code Plate and Keyboard, Urdu Informatics Linguistic Aspects, Localization and Transliteration for Computers and Ghost Characters Theory. He has otherwise called Localization Guru of Pakistan. This has additionally referenced in Weekly “Innovation Times “, Islamabad. Attash is an educational program master for Urdu, Literacy and Urdu Informatics. He was the first accountable for Microsoft Local Language Program for Urdu Language. Attash Durrani is likewise Head of Bureau of Translation, Dictionaries Terminologies at the National Language Authority. His venture incorporates an Institute for Urdu Informatics, related with Urdu language innovative work for use on computers. During his initial vocation he was supervisor of various diaries for example; ^[1]

1. Kitab
2. Maloomat
3. Sayyarah Digest
4. Urdu Nama
5. Taleem-I-Musalsal
6. Akhbar-I-Urdu

References:

1. pakpediav. 12th October 2020; Available from: https://www.pakpedia.pk/attash-durrani/.